After completing the major in Business Analytics, students should be able to:
- Know these core areas of business: management, accounting, marketing, and strategy.
- Evaluate and apply fundamental principles of data analytic systems and technologies
- Analyze ethical issues that impact business decisions from economic, political, legal, and social perspectives
- Use data analytics technologies to solve realistic problems
- Employ effective research, statistical, and project techniques for communicating knowledge gleaned from data analysis
- Develop a strategic business plan that integrates and applies business analytic-related knowledge and methods